Building
AI expertise
within the company
AI is changing everything –
and we are evolving with it
The relevance of artificial intelligence in everyday working life is growing rapidly – but the success of AI depends primarily on human acceptance, not on the technology itself. Studies show that up to 70-95% of AI projects fail because companies underestimate the organizational and cultural dimensions. (MIT/BCG Study 2023)
AI is different from previous technologies: the speed of disruption affects all areas and roles in companies. That’s why more than just technical training is needed – it’s about cultural change and change management skills.
Our formula:
CHANGE COMPETENCE + TECHNICAL AI COMPETENCE = ADDED VALUE IN EVERYDAY LIFE
Your added value
with our AI learning journeys
- Practical rather than theoretical: All content can be applied immediately in everyday work—with specific use cases from your company.
- Lasting impact: Our capability-building approach combines willingness (motivation), ability (skills), and enablement (systemic support) for real transfer and long-term behavioral change.
- Measurable results: Transparent performance measurement through a learning platform with progress tracking and anonymized reports
- Flexible & scalable: Blended learning formats enable learning at your own speed – from individuals to entire organizations
- Reduce fears, promote acceptance: Psychologically based support through change processes with Janssen’s Model®
Over 28 years
of experience
Effective and sustainable
learning journeys
Innovative methods for
different learning types
Implementation in many
countries and languages
Who are our
AI programs for?
- Employees & Specialists:
Anyone who wants to use AI effectively in their everyday work – from the basics of prompting to your own use case - Leaders:
Decision-makers who want to use AI strategically and guide their teams through change - Functional Areas:
Professionals who want to use AI to increase their efficiency and future-proof their role - HR, L&D and Personnel Development:
Managers who build AI expertise within the organization and support change processes
AI learning journey for all
The AI learning journey consists of Capability Building Blocks (CBB®) and combines individual self-study with in-depth modules in which content is applied and tested in virtual sessions. Each topic is available on the learning platform, supplemented by practical trial sessions.
Our program aims to reduce fears, make quick successes visible, and anchor initial applications in everyday life. We create psychological security, promote deep understanding, and develop practical use cases. Leaders are empowered, routines are integrated sustainably, best practices are shared – and successes are celebrated together.
Six months from knowledge to impact in a blended learning journey on a learning platform.
The AI Learning Journey can consists of 7 modules – here is an example:
- Prompting Essentials
- AI Basics
- Machine Learning
- Data Literacy
- Ethical & social aspects
- AI-Specific Applications in your own area/team (for employees)
- Impact of AI on companies (for leaders)
Each module includes 1 hour of Self-Learning and 3 hours of Live-Online Training for maximum practical relevance and mutual exchange. This is followed by a target group-specific module – either for employees or leaders.
Example of an AI Learning Journey
with Capability Building Blocks
Further
AI offerings
Our offers are flexible and can be booked individually – we will be happy to advise you personally so that you can find the right solution:
Compact formats for leaders
- Applying AI in everyday management
- AI for leaders: Self-organization and team organization
Special workshops for different target groups/functional areas
- AI competence in everyday work
- Navigating change: e.g., AI competence for modern assistance
- Adapted to the requirements of the team/department
- Using the Four Rooms of Change method (Janssen’s Model®)
Topic-specific modules: CBB’s®
Our Capability Building Blocks (CBBs®) are short, practical learning nuggets. Put together your own individual learning package from the individual modules – tailored to your goals:
- Targeted communication with AI
Benefits: Authentic communication, time savings for emails, briefings, analyses, meeting preparation
▪ How do I teach the AI my communication style?
▪ How do I write texts that are tailored to the target audience?
▪ How do I use ShortCut prompts for everyday scenarios?
- Employee management and personnel development
Benefits: Structured employee reviews, coaching questions, feedback
▪ How can I use AI to prepare for feedback meetings?
▪ How can I use AI to prepare for difficult conversations?
▪ How can I use AI for individual development plans?
- Problem analysis and idea development (AI-supported brainstorming)
Benefits: Quickly identify the core of the problem, identify solutions
▪ How can I use AI for detailed problem analysis?
▪ How can I use AI as a brainstorming facilitator?
▪ How does AI help me to consider different perspectives?
- Workshop facilitation and meeting organization
Benefits: Efficient planning and follow-up
▪ How can I use AI to organize workshops?
▪ How does AI help with meeting preparation?
▪ How can I use AI for follow-up work?
- Project management and planning
Benefits: Implement project tasks faster
▪ How does AI support the initial project phase and stakeholder analysis?
▪ How do I use AI to design a project roadmap?
▪ How do I use AI for risk management?
Measuring impact
at different levels
- Behavioral change: Increased use of AI, new use cases, active platform community, and transfer into everyday life.
- Competence building: Increased self-learning scores, higher AI competence, and reflective assessment of current status.
- Transparency: Ongoing dashboards, feedback loops, and clear reports for sustainable results.
Why CONTUR as a partner
for AI Capability Building
- Action-oriented training with practical input, experience-based methods, and company-specific use cases
- Proven Promote® Learning Platform with structured learning paths, visible progress, social learning, and optional AI Coach
- Systemic Capability Building Approach with structured learning loops
- Exclusive partner in Germany of Janssen’s Model® enables scientifically based change support
- Qualified learning facilitators with in-depth practical experience and Janssen’s Model® Certification.
Reference project from practice
Learning Journey for AI Competence Development
Feedback on a self-directed Learning Journey on the Promote® Learning Platform, including community exchange, but without additional Live-Online Sessions with learning support.
- Recommendation rate: 7.5/10
- Net Promoter Score: 33
A Net Promoter Score of 33 means that significantly more customers would recommend CONTUR than not – a good score that indicates high satisfaction.
Your contact persons
Would you like to learn more about our innovative AI Learning Journeys and other offerings?
Then contact us for a no-obligation consultation! Our experts will be happy to advise you.
Your contact persons
Would you like to learn more about our innovative AI Learning Journeys and other offerings?
Then contact us for a no-obligation consultation! Our experts will be happy to advise you.